Improve Your Worst-Performing ROIs by 10% or More
The results of a recent survey by MIT Technology Review in 2018 of 1,419 marketing executives from companies with more than $100 million in annual revenue, from various industries, including financial services, retail, technology, and education reveal
Are you Squeezing All The Juice From Your 1st-Party Data?
You’re in the customer experience business.
Hopefully you’re gathering so much data about your visitors and using it to give your customers more of what they want, and less of what they don’t.
Increase Your Market Share With One Simple Act
Here’s what you get when you add our smart pixel to your site:
Permanent ID resolution of, on average, 55% of your website visitors.
Valuable customer insight that lets you take the conversation where your prospects want to go.
Get Rid of That Identity Crises and Boost Your ROAS
All your marketing dollars are spent converting a prospect into a customer.
To view that single customer path-to-purchase journey across all those touches, you have to connect these consumers across these devices and channels matching the
cookies,
emails and
phone numbers
to a persistent customer ID.
Lower Cost/Acquisition To Raise Lifetime Client Value
Identifying your next best prospect isn’t that hard.
It’s the people that have researched the problem they don’t want or the desire they have, and have visited your website for a possible solution.
Create A Very Profitable User Experience
User experience drives everything because it keep users loyal to your product and brand.
Meet the exact needs of your customer, without fuss or bother.
Offer deeply personalized website involvement by devoting the experience to the customers’ wants and needs.
Free Up & Monetize Your Entire Account Base
Are you doing account-based marketing?
Are your sales people cold calling or cold emailing on accounts that just aren’t interested?
Why?
Help your sales team reach out to prospects that are already motivated to get more information.
Marketing Works Better When You Give Them What They Want
Use identity resolution to change the game. Three pieces of information connect you to your data:
persistent identifier,
email address,
advertiser ID cookie.
You only need one of those data points to get the other two, now you can market more directly to the consumer than ever before.
Here’s How You Get More Double Opt-Ins
Here’s what 85% of your competitors are doing. They pay a search engine to drive an anonymous visitor to their site and turn that anonymous visitor into an anonymous cookie.
Facebook Advertising Changed, Did You? It Just Got Easier
Facebook’s making it easier to advance the concept of 1 to 1 personalized marketing at scale. It;s finally gotten to a place where Facebook’s advertising algorithm is outperforming human managers.