[vc_row][vc_column][ct_video_player video_link=”url:https%3A%2F%2Fdemand-insight-mapping.s3.amazonaws.com%2Fvideos%2FBest-Source-of-Leads.mp4|||” video_intro=”1565″ img_size=”980×545″][vc_column_text css=”.vc_custom_1582583230992{margin-bottom: 0px !important;}”]Here’s the #1 benefit of identifying the visitors to your website.
It gives you a competitive advantage against the 5 forces you compete with for profits. If you don’t have the profits you want, then, one, if not all, of these 5 forces are taking them from you.
1. Rivals
2. Substitutes
3. Buyer bargaining power
4. Supplier bargaining power
5. New entrants in your market
By identifying the visitors to your website you’re able to constantly nurture relationships with your most important prospects.
Remarketing to these prospects gives you the perfect timing you need to outperform your competition.
By owning your own data instead of renting it from powerful search engines and social media sites your conversations become platform agnostic and portable.
Now you’re no longer at the mercy of powerful suppliers…you can create conversations with your best prospects anyway you want, any time you want, regardless of device or platform.
You no longer have to think linear i.e. like growing the company by 44%, but you now have the opportunity to grow exponentially, 10X, 20X etc[/vc_column_text][vc_column_text css=”.vc_custom_1582583455956{margin-top: 35px !important;margin-bottom: 35px !important;}”]
By owning your own data instead of renting it from powerful search engines and social media sites your conversations become platform agnostic and portable.
[/vc_column_text][vc_column_text css=”.vc_custom_1582583264798{margin-bottom: 34px !important;}”]How do you grow a business?
1. new customers
2. increase transaction value
3. increase the frequency of transactions
4. get more residual value per customer
5. acquire new products
6. acquire new companies
Linear growth means growing by 1,2,3,4,5 etc when you get to 30 you’ve taken 30 steps. Exponential growth is 1,2,4,8,16,32 etc 30 steps is a billion steps.
The best way for exponential growth are the last 2 ways of growing your bussiness.
When you’ve identified your website visitors and understand their motivation, it’s easy to see demand and fill it.
Here’s a way to not only identify your website visitors but also anybody in your targeted B2B marketplace actively pursuing a purchase of what you sell.
Watch this:[/vc_column_text][/vc_column][/vc_row]