[vc_row][vc_column][vc_column_text css=”.vc_custom_1598230939880{margin-bottom: 0px !important;}”]Facebook’s making it easier to advance the concept of 1 to 1 personalized marketing at scale. It;s finally gotten to a place where Facebook’s advertising algorithm is outperforming human managers.
That can level the field between you and any size advertiser.
Mastering Facebook’s new best practices make ad creativity a huge competitive advantage especially when it’s combined with 1st Party Data.
Using Facebook’s machine learning algorithm, campaign management gets a lot less complicated.
Now you can invest more resources in creative development and competitive analysis.
You can invest in getting more personal, 1-to-1. Because it’s going to be your greatest competitive advantage.
Who you show your ads to is equally as important as what you show them.
“Personalized marketing is everywhere. Today, 89% of digital businesses are investing in personalization,”
ID resolution gives you the power to be platform agnostic so the more platforms you know how to master the greater your return on ad spend can be.
If you’ve been too busy to keep up with the current changes, check out Facebook’s Best Practices: https://www.consumeracquisition.com/facebook-advertising-best-practices-2/
“Without a doubt, the growing availability of audience-based targeting is the largest development we’ve seen in the search space in recent years, and it’s of particular importance to B2B marketers given the targeted nature of their efforts. ” Martech
See what id resolution, and audience based targeting when combined with Facebook’s new best practices can do for you.
Contact us for a free consultation![/vc_column_text][/vc_column][/vc_row]